2016年6月7日星期二

Small business---on social media

Youtube known as the worldly famous social media platform, it has wide-reach and powerful influence. Once any brand setup their official Youtube channel , it could be expected that they will be a biggest aid for their business online marketing.  Plated is a NY-based company that helps people for their  daily cooking in all kinds of ingredients. On their Youtube channel, they made their cooking portion recipe in video that fully detailed steps in expertise. Without any formal commercial advertisement in those section, they made their video very genuine, short, and entertaining, it certainly fit their request about public their cooking session. Of course, all social media bond together these days, in this brand, the most effective platform is the Instagram and Pinterest. Due to the cooking recipe usually more suitable in visualised platform, because everyone enjoy the refreshing picture in their apps, especially something close to the life daily works, therefore, Pinterest and Instagram were a perfect choice for those brand's requirements . To being freshness in design, and useful in each piece, absolutely increasing their brand awareness in these online sharing site.

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